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APA DSM-5 worldwide feedback system now LIVE

FOR IMMEDIATE RELEASE

e.magination

e.magination enables APA to collect, filter, and organize worldwide public feedback on Disorder Definitions.

Baltimore, MD --- Tuesday, February 16, 2010. The American Psychiatric Association (APA) has reached a historical milestone by launching www.dsm5.org, a 21st century tool for the dissemination of information and gathering, filtering and organizing worldwide public feedback for the fifth edition of the Diagnostic and Statistical Manual of Mental Disorders (DSM-5). Developed by e.magination, this site enables APA to solicit the broadest possible feedback for this edition. The fifth edition represents the first DSM revision in a decade and is certain to impact the lives of millions.

The DSM is used by researchers as well as medical and mental health professionals to define and describe symptoms of mental illnesses. The manual provides a common language for medical professionals to communicate with one another, with patients, family members, insurance providers, governmental organizations and the legal system.

Jennifer Shupinka, Assistant Director, DSM Operations, American Psychiatric Association Division of Research said "It was imperative that we reach the broadest audience possible for feedback in a very short timeframe. e.magination understood our needs, created a concept and delivered a fantastic solution quickly and on budget. We are thrilled with the results."

Anticipating an unprecedented number of comments and wanting to carefully consider all viewpoints prior to completing the new manual, the APA has for the first time chosen to receive public, scholarly, and practitioner feedback directly. Using a new website and feedback management tools created specifically for this purpose, anyone in the world can provide feedback on the updates of more than 300 diagnoses by logging in to http://www.dsm5.org. The web site allows the reader to review the new criteria alongside the existing criteria with a simple navigation system.

The APA selected e.magination - Baltimore’s largest and most prominent interactive design and development firm - who developed the solution in 6 weeks. e.magination assembled a team of user experience designers, information architects, visual designers and Microsoft Office SharePoint Services 2007 (MOSS) experts to achieve this ambitious schedule. Using user-centered design, rapid prototyping, and careful orchestration between MDs, PhDs, developers and designers the APA-e.magination partnership produced an elegant, easy-to-use and effective public commenting tool. According to e.magination CEO and Chairman Dan Roche, "Our approach to creating compelling user experiences enables our design and development teams to

inherit the goals and missions of our clients and produce creative web tools and products that help revolutionize industries. The APA website is another example of e.magination at work."

About e.magination: e.magination helps organizations innovate online through design. Headquartered in Baltimore, MD, the firm utilizes the applied art of design thinking to create websites and digital products that are optimized for the user experience and that help organizations and brands connect with people online. To see how e.magination can help your organization innovate, visit www.emagination.com.

About APA: Based in Washington, DC, the American Psychological Association (APA) is a scientific and professional organization that represents psychology in the United States. With 150,000 members, APA is the largest association of psychologists worldwide. www.psych.org

Contact: Dan Roche, e.magination, mediarelations@emagination.com, 410-234-1500

Eve Herold, APA, press@psych.org,703-907-8640.

e.magination Hosting “Persuasive Design: Putting It To Use” a Baltimore UX Parlay Event
Time: January 27, 2010 from 6pm to 8pm
Location: e.magination
Street: 1030 Hull Street Suite 300 (Tide Point Complex, Cascade Building)
City/Town: Baltimore
Website or Map: e.magination - Google map
Event Type: presentation, discussion
Organized By: Elizabeth Randolph

 

Event Description

6:00 p.m.
Social time. Refreshments and drinks provided!

6:30-7:30 p.m.
A presentation and discussion led by John Whalen, Director, User Experience & Design at e.magination:

Description:
Humans are far from perfectly logical. There have been a slew of new books out there linking what Psychologists have known for years with our everyday behavior. However, we’re only just beginning to use some of these principles effectively online. Find out what the principles are, see pragmatic examples of what we’re talking about and how you might be able to put them to work for you. Bring in your site or web address and we can discuss it in context.

About John Whalen:
John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience. John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language. John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals. John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and evaluating ‘neuromarketing’ techniques.

Webinar: SharePoint - One HR Manager's Success Story

Format:  Webinar               

Presenter: Christine Gosser, HR Manager, e.magination

Panelists: SharePoint Technical Expert(s)

Date: Thursday, December 10, 2009

Time: 1:00 pm – 1:45 pm EST

Place: Online Webinar

Cost: Free, but Limited Availability

Webinar Topic:

How to use SharePoint to more effectively manage processes and communicate with your employees - From new employee information to communicating benefits and complying with state and federal employee posting regulations, HR Professionals manage a ton of processes and paperwork on a daily basis. Join us to learn how you can use SharePoint to manage the process, making your job easier and more effective.

Concerns We’ll Address:

·         I’d like to be able to communicate with employees faster and more consistently.

·         How can SharePoint help me better manage all the paperwork involved in my job?

·         I’d like myself and my employees to be able to access all this great information from anywhere.

·         How can I ensure that all my documents are stored properly for future reference and easy access?

Who Should Attend:

·         HR Professionals

·         Administrative/Finance Professionals

·         Business Process Professionals

·         IT Managers

·         CIOs

·         "Those who have SharePoint but are not sure how to use it”

Webinar: 10 Most Common Usability Mistakes & How To Avoid Them

Format:  Webinar      

Instructor: John Whalen,  Director, User Experience & Design, e.magination

Date: Wednesday, November 18, 2009

Time: 2:00 pm – 3:00 pm EST

Place: Online Webinar

Fee: Free! Limited availability so register early.

A recording of this Webinar will be available soon.

Webinar Topic:

Learn how John Whalen, Ph.D., Director of User Experience at e.magination has transformed underperforming Web sites and applications through Usability Testing and Reviews.

 

Questions We'll Address:

·         Is your site guilty of one of the most common interaction mistakes?

·         Does your design match the way people's eyes scan a page?

·         Is your site written for the best response on the Web? 

·         Does your site follow navigation best practices?

·         Do you practice 'persuasive design'? (And do you know what that is?)

Who Should Attend:

·         Web/Content Strategists

·         Strategic Communicators 

Level:

·         Intermediate

About John Whalen:

John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience.  John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language.  John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals.  John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and neuro-marketing techniques.

Webinar: Increasing Your ForeSee Score

Format:  Webinar      

Instructor: John Whalen,  Director, User Experience & Design, e.magination

Date: Wednesday, October 21, 2009

Time: 2:00 pm – 3:00 pm EST

Place: Online Webinar

Fee: Free! Limited availability so register early.

Visit our Webinars page to view a recording of this Webinar.

Webinar Topic:

Actionable Web Analytics for e-Government - How to maximize the benefits you provide to your constituents and increase your ForeSee Score. You receive a flood of information about your web site – with ForeSee you receive information on Navigation, Functionality, Search and Look and Feel, but if you have a low score in one of these, what should you do?  This webinar is designed to give you some concrete advice on the types of metrics you can collect both from ForeSee and other measure to make sure you’re delivering what your constituents really need – ultimately providing a great user experience which is demonstrated through a high ForeSee score.

 

Questions We'll Address:

·         What should I do if I have a low ForeSee Score? What does that really mean?

·         What kinds of metrics should I be collecting? What do they tell me?

·         What low-cost or free tools are at my disposal for collecting Web 1.0 and Web 2.0 metrics?

·         If I have all this data, now what? How can I give senior management something they can act on?

·         Who should collect this data and how should it be reported?

Who Should Attend:

·         Web/Content Strategists

·         Strategic Communicators 

Level:

·         Intermediate

About John Whalen:

John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience.  John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language.  John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals.  John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and neuro-marketing techniques.

Webinar - The Science and Art of Persuasive Design

Format:  Webinar      

Instructor: John Whalen,  Director, User Experience & Design, e.magination

Date: Wednesday, October 7, 2009

Time: 2:00 pm – 3:00 pm EST

Place: Online Webinar

Fee: Free! Limited availability so register early.

Visit our Webinars page to view a recording of this Webinar.

Webinar Topic:

Humans are far from perfectly logical.  There have been a slew of new books out there linking what Psychologists have known for years with our everyday behavior.  However, we’re only just beginning to use some of these principles effectively online.  Find out what the principles are, and how you might be able to put them to work for you.

 

What You’ll Learn:

·         What is persuasive design?  What are keys to being persuasive?

·         What is the business benefit of using Persuasive Design?

·         How do I get started?

·         How will I know if I’m successful?

·         Where can I learn more?

Who Should Attend:

·         Senior Marketing Staff

·         Web/Content Strategists

·         Strategic Communicators 

Level:

·         Intermediate

About John Whalen:

John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience.  John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language.  John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals.  John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and neuro-marketing techniques.

Webinar - Getting Results From Social Networking

Format:  Webinar      

Instructor: John Whalen,  Director, User Experience & Design, e.magination

Date: Wednesday, September 23, 2009

Time: 2:00 pm – 3:00 pm EST

Place: Online Webinar

Fee: Free! Limited availability so register early.

Click Here to view a recording of this Webinar.

Webinar Topic:

Social Networking can be a fun distraction, but is it really necessary to grow my business?  Now’s the time to take a step back from the hype and re-evaluate – Have your social networking efforts helped your business?  Do you feel like you’re late to the game but are ready to jump in?  Or, are you unsure still if this is the right thing to do.  We provide the answers you need to ensure you’re using social networking effectively, or starting your effort off the right way.

 

What You’ll Learn:

·         What is the business benefit for me?

·         I’m a believer…How do I enlighten the boss?

·         How do I get started?  What tools should I use?

·         What could go wrong if I just “get it out there” without a strategy?

·         How much effort is this going to take?  How do I manage it?

·         How do I know if I’m successful?

Who Should Attend:

·         Senior Marketing Staff

·         Web/Content Strategists

·         Strategic Communicators 

About John Whalen:

John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience.  John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language.  John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals.  John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and neuro-marketing techniques.

Accessibility and Section 508 Compliance Webinar

Accessibility and Section 508 Compliance in 2009:

What you need to know.

Format:  Webinar      

Instructor: John Whalen,  Director, User Experience & Design, e.magination

Date: Wednesday, September 9, 2009

Time: 2:00 pm – 3:00 pm EST

Place: Online Webinar

Fee: Free! Limited availability so register early.

Visit our Webinars page to view a recording of this Webinar.

Webinar Topic:

There are lots of motivations to think about Accessibility:

·         Approximately 4% of today’s Web audience relies on 508 accessibility compliance. By increasing your site’s accessibility you can easily and inexpensively turn this audience into loyal customers

·         If you work for the Federal Government (internally or as a contractor) you need to produce accessible Web sites

·         You don’t want a $6 Million lawsuit (like Target had)

·         Accessibility often assists in the development of mobile-based internet services.

What You’ll Learn:

·         Thinking 'accessibly': What are the most common accessibility needs?

·         Evaluating your site's compliance and accessibility

·         Latest best practices for ensuring compliance

·         Upcoming standards for interactive applications

Who Should Attend:

·         Website managers

·         Online content managers

·         Key Stakeholders 

About John Whalen:

John Whalen has a PhD in Cognitive Science with 10 years of User-Centered Design experience.  John’s specialty is improving user experience using a mix of one part in-depth user study, one part business needs, and one part use of expert knowledge of human vision, visual attention, memory and language.  John has experience working with Fortune 500 clients in the financial, healthcare, eCommerce and government verticals.  John's latest research interests are how social networking is influencing online activities, the extent to which persuasive design will impact user behavior, and measuring the user experience using eye tracking and neuro-marketing techniques.

Design Refresh Webinar
The 6 Components of a Winning Web Redesign
What you need to know to get the most value for your design dollars.
 
Learn how to boost your Web site’s effectiveness with a Design Refresh - a quick and low-cost way to move from a Web site to a winning Web presence.
 
We’ll show you effective, new ways to address the most common concerns:
- “Our customers think our site is stale and out of date.”
- “Our design is so antiquated that people don’t trust our site.”
- “We have tons of great information, but our audience can’t find it.”
- “We need to increase traffic and conversions.”
- “We don’t have the time or budget for a complete re-design.”
- “We just need a quick Design Refresh.”

This free Webinar was held Wednesday, August 26.
 
e.magination Hosts Usability Webinar
Critical, low-cost ways to get impressive results!

e.magination hosted its first in a series of Webinars to be presented throughout the year, focusing on a range of topics from User Experience to Web and Application Development. 

Presented by John Whalen, Ph.D., Director of User Experience at e.magination, this first Webinar discussed and gave examples of quick, low cost ways to improve your Web presence. The session was attended by professionals across many industries.

Visit the our Webinars page to view a recording of this Webinar.

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