November 20, 2009 - Sharepoint: One HR Manager's Success Story

Webinar Topic:
How to use SharePoint to more effectively manage processes and communicate with your employees - From new employee information to communicating benefits and complying with state and federal employee posting regulations, HR Professionals manage a ton of processes and paperwork on a daily basis. Join us to learn how you can use SharePoint to manage the process, making your job easier and more effective.

Questions Addressed:

• I'd like to be able to communicate with employees faster and more consistently.
• How can SharePoint help me better manage all the paperwork involved in my job?
• I'd like myself and my employees to be able to access all this great information from anywhere.
• How can I ensure that all my documents are stored properly for future reference and easy access?

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October 21, 2009 - Increasing Your ForeSee Score

Webinar Topic:
Actionable Web Analytics for e-Government - Learn how to maximize the benefits you provide to your constituents and increase your ForeSee Score. You receive a flood of information about your web site – with ForeSee you receive information on Navigation, Functionality, Search and Look and Feel, but if you have a low score in one of these, what should you do? This webinar is designed to give you some concrete advice on the types of metrics you can collect both from ForeSee and other measure to make sure you’re delivering what your constituents really need – ultimately providing a great user experience which is demonstrated through a high ForeSee score.

Questions Addressed:

• What should I do if I have a low ForeSee Score? What does that really mean?
• What kinds of metrics should I be collecting? What do they tell me?
• What low-cost or free tools are at my disposal for collecting Web 1.0 and Web 2.0 metrics?
• If I have all this data, now what? How can I give senior management something they can act on?
• Who should collect this data and how should it be reported?

October 7, 2009 - The Science and Art of Persuasive Design

Webinar Topic:
Humans are far from perfectly logical. There have been a slew of new books out there linking what Psychologists have known for years with our everyday behavior. However, we’re only just beginning to use some of these principles effectively online. Find out what the principles are, and how you might be able to put them to work for you.

What You Will Learn:

• What is persuasive design? What are keys to being persuasive?
• What is the business benefit of using Persuasive Design?
• How do I get started?
• How will I know if I’m successful?
• Where can I learn more?

September 23, 2009 - Getting Results From Social Networking

Instructor: John Whalen,  Director, User Experience & Design, e.magination
Place: Online Webinar

Click Here to view a recording of this Webinar.

Webinar Topic:
Social Networking can be a fun distraction, but is it really necessary to grow my business?  Now’s the time to take a step back from the hype and re-evaluate – Have your social networking efforts helped your business?  Do you feel like you’re late to the game but are ready to jump in?  Or, are you unsure still if this is the right thing to do.  We provide the answers you need to ensure you’re using social networking effectively, or starting your effort off the right way.

What You Will Learn:

• What is the business benefit for me?
• I’m a believer…How do I enlighten the boss?
• How do I get started?  What tools should I use?
• What could go wrong if I just “get it out there” without a strategy?
• How much effort is this going to take?  How do I manage it? 
• How do I know if I’m successful?

Who Should Attend:

• Senior Marketing Staff
• Web/Content Strategists
• Strategic Communicators

Level: 

• Intermediate

September 9, 2009 - Accessibility and Section 508 Compliance in 2009: What you need to know

• Approximately 4% of today’s Web audience relies on 508 accessibility compliance. By increasing your site’s accessibility you can easily and inexpensively turn this audience into loyal customers
• If you work for the Federal Government (internally or as a contractor) you need to produce accessible Web sites
• You don’t want a $6 Million lawsuit (like Target had)
• Accessibility often assists in the development of mobile-based internet services.

What You’ll Learn:

• Thinking 'accessibly': What are the most common accessibility needs?
• Evaluating your site's compliance and accessibility
• Latest best practices for ensuring compliance
• Upcoming standards for interactive applications

August 26, 2009 - The 6 Components of a Winning Web Redesign

What you need to know to get the most value for your design dollars.

Learn how to boost your Web site’s effectiveness with a Design Refresh - a quick and low-cost way to move from a Web site to a winning Web presence. John Whalen presents effective, new ways to address your concerns:

• “Our customers think our site is stale and out of date.”
• “Our design is so antiquated that people don’t trust our site.”
• “We have tons of great information, but our audience can’t find it.”
• “We need to increase traffic and conversions.”
• “We don’t have the time or budget for a complete re-design.”
• “We just need a quick Design Refresh.”

July 14, 2009 – 8 Web Site Usability Tips

Critical, low-cost ways to deliver impressive results

Learn how John Whalen, Ph.D., Director of User Experience at e.magination has transformed underperforming Web sites and applications through Usability Testing and Reviews.

• Is your site guilty of one of the most common interaction mistakes?
• Does your design match the way people’s eyes scan a page?
• Is your site written for the best response on the web?
• Does your site follow navigation best practices?
• Do you practice “persuasive design”? (And do you know what that is?)